Packaging design

“Farmers Circle” label design

Designers: „Old Rabbit“ studija: Antanas Brazauskas

Client: „Farmers Circle“

"Farmers Circle" is a modern and responsible farm, which supplies organically grown products to restaurants 14Horses and Nineteen18. Our purpose was to create product labels, which aptly would be identified as a "Farmers Circle" production. The label design is based on the "Farmers Circle" logotype. As a base, we used a graphic element of the logo and added graphic elements, characteristic of each flavor. By creating labels, we sought the same spirit of nature. We used „lively" creativity to help - we created watercolor paintings, in which the dynamism and richness of colors determine the naturalness and rich taste of the product. The final result - is a bold label design, which is recognizable as a part of "Farmers Circle".